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The purpose of companies is to create customers: Marketing and Innovation make the difference. Digital Marketing is the key to growth
Open innovation is a paradigm that states that companies can and must also use external ideas to progress in their technological skills
The possibility of integrating heterogeneous and distributed systems with each other is essential to gain competitiveness and to communicate automatically with your production and commercial chain
Today the information is shared, multilingual, and multimedia and its value is increasing: the need to centralize its control, management, and distribution is increasingly felt
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